USE OF FOREIGN EXPERIENCE FOR SUCCESSFUL DEVELOPMENT OF THE TOURISM AND HOSPITALITY INDUSTRY IN RUSSIA
Leonid POPOV, Elena ILINA, Anna KOSHELEVA, Alexandr LATKIN, Tamara LITVINENKO
Plekhanov Russian University of Economics
Abstract:
Article is directed on identification of foreign experience of the development of some aspects of tourism and hospitality and opportunities of its application in Russia. Special attention is paid to recommendations of application of foreign experience on creation of hotels brands and increase of their customer focus, as well as using of Japanese experience of the organization of internal tourism.
Key words:
tourism and hospitality industry, Russia, internal tourism, foreign experience, customer focus, brands of the hotel enterprises
Language:
Russian
DOI: https://doi.org/10.17721/2413-7154/2014.70.242-255
Suggested citation: Popov, L., Ilyna, E., Kosheleva, A., Latkin, A., Litvinenko, T. (2014). Use of foreign experience for successful development of the tourism and hospitality industry in Russia. Ekonomichna ta Sotsialna Geografiya, 70, 242-255 (in Russian, abstr. in English), https://doi.org/10.17721/2413-7154/2014.70.242-255.
Print ISSN: 2413-7154. Online ISSN: 2413-7553